The Brief from Nike Amsterdam; Create a unique experience for a video display unit for their clothing store window in South Africa. A video showcasing the newly launched Nike Brazillian football uniform during the 2010 FIFA World Cup. Supplied with a collection of high-resolution images of the Brazillian football team, I pitched the idea of a sequence of images.

I Art directed a video that not only won the pitch but was played in the flagship store. Freelance animators were contracted in to help build out the sequence due to the time constraint.